ColDesi “The Evolution of SWF East”

SWF East, Inc. a leader in the Apparel Decorating Equipment industry has
changed its name to ColDesi, Inc. as of January 12, 2011.

Tampa, FL – ColDesi, previously known as SWF East has been serving the
apparel decorating industry since 1999 with support and sales of high
quality Embroidery Equipment, Direct to Garment printers, Automatic
Rhinestone Systems, Heat Presses, software and supplies. The change of
name reflects the company’s evolution towards customer centric
solutions that reflect the needs of the industry. By bringing multiple
decorating technologies and the ability to train, service and support
with consistency, ColDesi arms its customers with every tool needed to
help them succeed in the Apparel Decorating Business.

“As SWF East, we have consistently offered our customer base one of the highest levels of support in the industry, the evolution to the ColDesi brand is our way of raising to an even higher level of support and satisfaction that will be unmatched in this industry. This higher level of support will be achieved by more training opportunities, Saturday support hours as well as more web and video resources for our customer base.”

Scott Colman, President, ColDesi

For more information about ColDesi, please visit our website at www.coldesi.com or call toll-free 1-877-793-3278.