ColDesi Partners With DecoNetwork

ColDesi is partnering with DecoNetwork to provide its customers with the tools to build an online e-commerce web site. DecoNetwork is more than just an e-commerce shopping cart platform, it offers apparel decorating businesses an opportunity to build a website with an online designer allowing their customer to design their own products. It automatically creates quotes based on the design, size and quantity specifications selected by the customer. They can also build affiliates stores to target specific markets and earn additional revenue. DecoNetwork has a powerful back-end keeping track of every business transaction from quotes to shipping, providing useful sales information, trends in buying and sales history. The DecoNetwork online website builder is the most effective way for embroiderers or direct to garment printers to sell their custom decorated products online. Click here to learn more and get started with your e-commerce site today.

Congratulations to Bill Richards

Bill was named "Favorite Supplier Sales Rep" in Printwear Magazine.

In the February issue of Printwear magazine ColDesi Account Manager, Bill Richards was named "Favorite Supplier Sales Rep". Greg Kitson of Minds Eye Graphics writes "Bill Richards is the consummate professional sales representative. His intimate knowledge of the ColDesi product line, the decorated apparel industry, exceptional business savvy and genuine desire to help his customers succeed, all contribute to his ability to exceed everyone's expectations. I wholeheartedly recommend Bill as someone who will have your best interest in mind in every project you are privileged to participate in with him."

Bill was also quoted in the February issue of Stitches in an article about investing in direct to garment printers. Congratulations Bill!

Company: My Rhinestone Transfers Owner: Teresa Griffin Year Established: 2007 Decorating Technique: Rhinestone transfers Type of business: Contract & Retail Rhinestone transfers

How glitz and stones became a successful business.

How did your business get started and why?

We started our business 4 years ago as a home based business to generate extra income. In the beginning we had a website that offered Bridal Rhinestone Shirts and Bachelorette Party Shirts.

What made you choose rhinestone transfers for your business model?

It was so difficult for us to get rhinestone transfers for our Bridal and Bachelorette clothing. We would have to wait 2-3 weeks for an order and if we wanted a custom design it would take even longer just to get a quote and proof. So we decided to purchase our own equipment and produce the rhinestone transfers ourselves.

What type of equipment did you purchase and why?

We started out with the Endless Libero but we figured out quickly that the equipment could not produce the transfers quickly enough. We were only able to run 3600 rhinestones per hour. In 2009, we made an appointment with ColDesi for a demonstration on the CAMS 1V-6P machine. We realized in the meeting that this was the technology we needed to meet our customers' demands and to also grow our business. We purchased the machine and soon tripled our production at one third of the cost of the Libero. Within three months, we outgrew the 1V-6P and took advantage of ColDesi's 100% trade-in and upgraded our equipment to three CAMS 4H-3P machines. The CAMS was not only more affordable and faster, the software was simple for our designers to use. The CAMS equipment is easy to maintain and operate it has also been so reliable that we have never been down for more than a four hour stretch.

Who is your average customer? 

ColDesi "The Evolution of SWF East"

SWF East, Inc. a leader in the Apparel Decorating Equipment industry has changed its name to ColDesi, Inc. as of January 12, 2011.

Tampa FL - ColDesi, previously known as SWF East has been serving the apparel decorating industry since 1999 with support and sales of high quality Embroidery Equipment, Direct to Garment printers, Automatic Rhinestone Systems, Heat Presses, software and supplies. The change of name reflects the company's evolution towards customer centric solutions that reflect the needs of the industry. By bringing multiple decorating technologies and the ability to train, service and support with consistency, ColDesi arms its customers with every tool needed to help them succeed in the Apparel Decorating Business.

As SWF East, we have consistently offered our customer base one of the highest levels of support in the industry, the evolution to the ColDesi brand is our way of raising to an even higher level of support and satisfaction that will be unmatched in this industry. This higher level of support will be achieved by more training opportunities, Saturday support hours as well as more web and video resources for our customer base.

- Scott Colman, President, ColDesi

For more information about ColDesi, please visit our website at www.coldesi.com or call toll-free 877-793-3278.